| Definition |
Audience analysis is the systematic examination of the characteristics, needs, knowledge, expectations, and constraints of the people who will use documentation, training, or other information products.
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| Context & Usage |
Technical writers and instructional designers use audience analysis to determine the appropriate terminology, level of detail, organization, examples, delivery format, and accessibility requirements for a target audience.
Audience analysis is related to task analysis and training needs analysis, but it focuses specifically on the people receiving the information rather than only on the work being performed or the performance gap being addressed.
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