| Definition |
An objective is a specific result, outcome, or purpose that work is intended to achieve.
Objective is a concept used to plan, explain, support, or measure organizational change. In Change Management, it gives practitioners and stakeholders shared language for moving from a current state to a desired future state.
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| Context & Usage |
Objectives guide requirements, project plans, documentation, training, assessments, and success criteria by clarifying what must be accomplished.
Related concepts include Activity, Task, Duration, Project Dependency, Critical Path and Float.
Practitioners use this concept to plan communication, sponsorship, readiness, adoption, and reinforcement activities around an organizational change.
Related concepts include Change Management and Stakeholder Engagement.
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